Pay4Me Service as known as Collect call or Reverse Call Charging service and is equivalent to free-phone service for callers. With this service, calling party (A Party) places a call at the called party’s (B Party) expense.  
Pay4Me service has enabled

1) subscribers to connect to friends and family from public locations when they run out of credit especially at crucial time.

2) Marketing, advertising individuals or organizations who wish to bear call charges for their customers or people calling them for any product/their services.

3) Also, employers can use the service to improve on communication with their employees and control cost of phone calls.

Telemune Collect Call service helps operators increase their network usage and voice traffic, and stimulate new revenue generating calls that would not have been made otherwise. Ensuring service continuity, Telemune Collect Call service, provides a way for operators to increase their ARPU by allowing their subscribers to make a collect call by targeting end-user verticals like the youth, low disposable income and enterprise segments – children calling their parents, or business users or employers monitoring employee expenditures by controlling calls to the office.

 3 way service usage mechanism viz. USSD Call back,     Prefix based dialing or Direct Dialing.

 Subscriber can manage white list and  black list capability

 Flexible and easy-to-use profile creation using multiple     multilingual interfaces - USSD, SMS, WEB, IVR

 Multiple notification options for calling and called party     using IVR and SMS

 Access and availability to subscribers in both home as     well as roaming network.

 Inbuilt charging and billing mechanism for real time     charging of prepaid subscribers and CDRs for postpaid

 Enhanced statistics and reporting functionality

 Service Continuity and customer satisfaction to make     calls even with zero or low credit balance and have 3rd     party pay for calls.

 Increased revenue - more voice traffic